SEO Audit

SEO Audit is an evaluation of your website that grades your site for its ability to appear in search engine results pages (SERPs). Audits are carried out by checking each step on a customized audit list we prepare for your business and finding any issues that need to be repaired or improved to boost your page’s search engine performance.

SEO audit is essential for identifying strengths, weaknesses, and potentials of your website for long-term success. SEO content audit assesses your website copy for relevancy and evaluates the current status of the website’s content.

Optimization

Optimization is a method to implement strategies, techniques, and tactics used to increase the number of audiences to your website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo, and other search engines.

Additionally, SEO involves making changes to your website design, content, and other aspects that make your site more attractive to different search engines. SEO is the process that many organizations go through to make sure that their website ranks higher in the search engines for relevant keywords and phrases every time.

Research

The Internet is a mighty worldwide instrument, which serves as a good source for research work and learning.

Our organization focuses on research on your website, considering different elements like:

• Site Speed
• Increased Pageviews
• Minimal Design Specifications
• Creating Unique Layouts
• Directing Attention with Visual Cues

On/Off SEO

Your search engine optimization strategy can be divided into two different categories: on-page SEO and off-page SEO. Both are crucial to the success of an SEO campaign, but they’re on completely different sides of the fence when it comes to improving your search engine rankings. To understand the difference between the two, you have to understand, at a basic level, how search engine algorithms work. Let’s break it down.

There are two main buckets that search engines look at when evaluating your site compared to other sites on the web.

1. On-page SEO looks at what your site (or your page) is about
2. Off-page SEO looks at how authoritative and popular your site is

Put simply, what you rank for is largely determined by on-page factors, while how high you rank in the search results is largely determined by off-page factors.

Conversion

Proper conversion tracking can make a world of a difference to your conversion rate.

We’ve seen the short- and long-term benefits of implementing effective conversion tracking with hundreds of clients, so it’s well worth the time and effort.

The data may not always be as clearcut as our Google Ads findings, but regardless of how you are marketing your company, quality conversion tracking is always the key to better conversion rates.